| PROFILE |
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| Yasmin Sethi is currently looking for work |
| Please email for detailed Portfolio and CV |
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| CURRICULUM VITAE |
| EDUCATION |
| 2005 - 2008 |
Central Saint Martins - University of the Arts, London. BA Honours Product Design |
| 2004 - 2005 |
Central Saint Martins - University of the Arts, London. Foundation in Art and Design (Merit) |
| 2003 - 2004 |
Delhi University, BA Mathematics 1st year ( 1st Division) |
| 1991 - 2003 |
Sardar Patel Vidyalaya School, All India Secondary School Examination (A level Equivalent 1st Division 88%) |
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| WORK EXPERIENCE |
Southbank Centre
(April 07-July 08) |
Visitor Service Host
Worked with a team of people providing Customer Service in one of the worlds largest Arts venues. |
East
(Aug.-Sept. 07)
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Intern
Worked as an Intern at Fashion Company East. Learnt about analysing trends, Developing colour palets, Building stories, and putting together a collection.
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Craft Revival Trust
(2003 Onwards- Freelance) |
Designer
Designed and illustrated an activity book for children based on the Kalamkari Painting and Drawings of India. Work included doing research into the art, collecting images, illustration, editing and laying out book. Book is going to be published.
Research Assistant
Worked on an encyclopedic listing of the 'Crafts of India' and 'Tribal Crafts' as part of a UNESCO projects. Work included research, writing and editing information. Work has been published in CD form |
Design Combine
(Aug. - Sept. 06) |
Intern - Assistant Graphic Designer
Worked on the branding and packaging of a number of different products. Work included analysing brand identity, designing packaging, creating artworks and layouts. |
Indranie Dasgupta
(July 07) |
Assistant Food Stylist
Worked with Indranie Dasgupta one of India's leading food stylists on Nestlé food photo shoots. I also worked on the retouching of the images before they went into print. |
Vivaldi Leather
(July - August 05) |
Assistant Designer
Worked with a team of designers on designing a series of lamps for the European Market. Work included research, initial concept generation, development, prototyping and model making, material consideration, branding and packaging. |
| Dastakar
(2000 Onwards- Freelance) |
Workshop Conductor
Conducted a series of workshops in collaboration with Craft Revival Trust on natural dying of fabric, making jewellery and recycling paper. |
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| PROJECTS |
| Schott |
Alice Chess Set
Designed a chess set based on 'Alice through the Looking Glass' in response to a brief by Schott; to find new uses and markets for LightPoint's (Glass with embedded LED's). |
| G24i |
Solar Cone Light
Designed low cost solar cone light for competition organised by G24i. Design won First prize in competition. |
| Marks & Spencer |
Packaging
Designed packaging for the Marks and Spencer Deli range as a part of a Starpack Student Brief. |
| Self-Initiated |
Thread Light
Designed and manufactured a lamp made out of thread, which was sold through an Indian boutique shop called Moonriver. The lamp was featured in the Indian edition of the Elle décor and in Home Review. |
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| PRESS & AWARDS |
| Vending Library |
Featured on the Londonist, one of londons leading blogs |
| Alice Chess Set |
Featured on over 50 blogs including Pan-Dan, Gizmodo, Neatorama, DVice, TechEBlog etc. |
| G24i Project |
Won 1st prize in G24i design competion for the design of a low cost cone shaped, folding solar Light. |
| Newspaper Chair |
Chair and Table made out of Newspaper featured in the METRO newspaper. |
| Thread Lamp |
Featured in the Indian edition of the Elle décor and in Home Review. |
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| LEADERSHIP POSITIONS |
| Central Saint Martins Degree Show |
PR and Sponsorship Representative
Was responsible for finding and approaching potential sponsors. Liaising with them and negotiating terms.
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Graphics Team
Was part of a team of people who designed and put together the graphics for the degree show. Work included collecting, editing and laying out the work of the students of the class.
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Southbank Centre |
Shadowing Program
After working for a year was appointed to the shadowing program that involved training new recruits by teaching them on the job and by example. |
| Sardar Patel Vidyalaya |
Student Executive Member
Worked with a team to organise a variety of events such as competitions, debates, sports and arts events, a food festival etc.
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| Dastakar |
Workshop Conductor
Conducted a series of workshops in collaboration with Craft Revival Trust on natural dying of fabric, making jewellery and recycling paper. |
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| LANGUAGE SKILLS |
| Native speaker |
English and Hindi |
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| IT SKILLS |
| Proficient User |
Windows and Mac Operating Systems. |
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MS Word, Photoshop, Graphite, Rhino, Flamingo |
| Competent User |
Illustrator, CorelDraw, InDesign, Dreamweaver and PowerPoint |
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| INTERESTS |
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| Interested in traditional crafts and textiles from around the world. Enjoy Crosswords, Sudokus and large Jigsaws. I love reading, watching movies and visiting museums. I am fascinated by Origami, pop-up books, paper architecture and paper sculpture. |